Stop Losing Money
Running your own ads is burning your cash.
Google makes it incredibly easy to setup ads or set up a smart campaign. But without the right setup, you end up paying £5 a click for people searching for “council tip opening times” or “cheap skip hire” in a town 50 miles away.
We build highly targeted, aggressive campaigns strictly for the waste management sector. We stop the tyre-kickers, target your most profitable postcodes, and ensure every penny you spend is focused on generating an actual booking.
- Block wasted clicks from irrelevant searches instantly
- Target exact postcodes to ensure drops are local
- Track exactly which ads turn into paid bookings
- Outsmart and outbid your local competitors
The Process
How we launch your campaign.
We handle the complex setup, you handle the new influx of skip deliveries.
1. Audit & Strategy
We look at your service area, set a realistic daily budget, and find the high-intent keywords your competitors are currently bidding on.
2. Build & Launch
We write the ads, apply the negative keyword lists to protect your budget, and set the campaign live so you appear at the top of Google instantly.
3. Optimise & Scale
We monitor the campaign daily, trimming off clicks that don’t convert and pushing more budget into the postcodes that get you bookings.
Since moving over to Skip Booker, the difference in volume is night and day. We aren’t just saving time on the phone; we are actively pulling in paid-upfront bookings from completely new customers every single week. If you want to actually grow your daily skip drops, getting a proper booking website is the fastest way to do it.
James
OWNER, HERTS SKIP BAGS
Common Questions
Questions about running Google Ads?
Are you a Google Partner?
Yes, we are an official Google Partner. This means Google has vetted our agency, recognised our expertise in managing ad campaigns, and confirmed that we consistently deliver high performance and a strong return on ad spend for our clients.
How much budget do I need to start?
This will vary between areas, but we recommend starting with a minimum ad spend of £15 to £30 per day paid directly to Google. This gives the campaign enough data to find winning clicks. You can scale this up or down at any time depending on how many skips you have sitting in the yard.
How fast will I get bookings?
Unlike SEO which can take some time, Google Ads are instantaneous. Once we switch the campaign on, your business will appear at the top of Google immediately. Most of our clients see their first leads or online bookings within 72 hours of launch.
Do I pay Google or do I pay you?
Both, but separately. You pay Google directly for the cost of the clicks (the ad spend) via a card attached to your Google account. You then pay us a flat monthly management fee to constantly optimise, update, and improve the campaign so you don’t waste that ad spend.
I've tried ads before and they didn't work. Why are you different?
Most companies that manage ads themselves or generic agencies leave Google’s automated recommendations turned on, which drains your budget on broad, useless searches. Because we know your industry, we come pre-loaded with massive negative keyword lists. We know exactly what converts a skip hire customer, and what doesn’t.
Do you lock me into a long contract?
No. Our Google Ads management is on a rolling monthly agreement. If you fill the yard up and need to pause the ads for a few weeks to catch up, just let us know.